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Marketing Management Courses Online

Master marketing management for leading marketing efforts. Learn to plan, execute, and evaluate marketing strategies for business success.

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Explore the Marketing Management Course Catalog

  • Status: Preview
    Preview
    S

    S.P. Jain Institute of Management and Research

    Marketing Management

    Skills you'll gain: Product Strategy, Strategic Marketing, Marketing Management, Marketing Strategies, Consumer Behaviour, Target Market, Marketing Planning, Product Lifecycle Management, Integrated Marketing Communications, Marketing Analytics, Brand Strategy, Marketing Channel, Brand Management, Market Analysis, Communication Strategies, Value Propositions

    4.7
    Rating, 4.7 out of 5 stars
    ·
    29 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Introduction to Marketing

    Skills you'll gain: Branding, Marketing, Strategic Marketing, Go To Market Strategy, Brand Strategy, Marketing Strategy and Techniques, Customer Insights, Target Market, Customer experience strategy (CX), Marketing Communications, Marketing Analytics, Market Opportunities, Consumer Behaviour

    4.8
    Rating, 4.8 out of 5 stars
    ·
    13K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    Illinois Tech

    Marketing Strategy

    Skills you'll gain: Global Marketing, Brand Management, Marketing, Strategic Marketing, Branding, Customer Relationship Management, Marketing Strategy and Techniques, Digital Marketing, Marketing Communications, Marketing Channel, Business Ethics, Market Research, Value Propositions, Consumer Behaviour, Corporate Sustainability, Innovation

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    109 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Marketing Strategy

    Skills you'll gain: Survey Creation, Surveys, Marketing Planning, Market Research, Business Research, Product Marketing, Consumer Behaviour, Market Analysis, Value Propositions, Marketing, Business Planning, Marketing Channel, Peer Review, Case Studies, Target Market, Research Design, Data Analysis, Marketing Communications, Marketing Strategies, Product Strategy

    4.5
    Rating, 4.5 out of 5 stars
    ·
    6.2K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of London

    Business and Marketing Strategies

    Skills you'll gain: Operations Management, Process Design, Operational Excellence, Business Operations, Operational Efficiency, Consumer Behaviour, International Finance, Marketing Planning, Marketing Strategies, Marketing Strategy and Techniques, Strategic Marketing, Competitive Analysis, Business Ethics, Marketing Psychology, Marketing, Global Marketing, Social Sciences, International Relations, Culture, Sustainable Business

    4.5
    Rating, 4.5 out of 5 stars
    ·
    444 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Marketing Fundamentals and Strategy Case Studies

    Skills you'll gain: Marketing Budgets, Performance Analysis, Marketing, Marketing Effectiveness, Marketing Planning, Marketing Strategies, Strategic Marketing, Global Marketing, Brand Management, Campaign Management, Competitive Analysis, Market Analysis, Brand Awareness, Product Strategy, Case Studies, Marketing Analytics, Digital Marketing, Branding, Business, Product Lifecycle Management

    5
    Rating, 5 out of 5 stars
    ·
    6 reviews

    Beginner · Specialization · 3 - 6 Months

What brings you to Coursera today?

  • Status: Preview
    Preview
    C

    Coursera Instructor Network

    Brand Management: Strategies for a Strong Brand

    Skills you'll gain: Brand Management, Branding, Brand Strategy, Brand Awareness, Brand Loyalty, Marketing Psychology, Data-Driven Decision-Making, Governance, Thought Leadership, Storytelling, Culture, Customer Engagement, Innovation, Communication

    4.7
    Rating, 4.7 out of 5 stars
    ·
    182 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    E

    ESSEC Business School

    Hotel Management: Distribution, Revenue and Demand Management

    Skills you'll gain: Revenue Management, Hospitality Management, Competitive Analysis, Digital Marketing, Data-Driven Decision-Making, Stakeholder Communications, Forecasting, Budgeting, Demand Generation, Hotel Operations, Asset Management, Hospitality, Marketing, Financial Forecasting, Strategic Marketing, Target Market, Financial Analysis, Strategic Planning, Marketing Channel, Business Modeling

    4.6
    Rating, 4.6 out of 5 stars
    ·
    2.2K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Digital Marketing

    Skills you'll gain: Data Storytelling, Marketing Analytics, Keyword Research, Email Marketing, Customer experience strategy (CX), Case Studies, Strategic Communication, Search Engine Marketing, Marketing Communications, Digital Marketing, Analytics, Data Visualization Software, Digital Media Strategy, Campaign Management, Business Analytics, Marketing, Web Analytics, Marketing Strategies, Data Analysis, Data Visualization

    4.7
    Rating, 4.7 out of 5 stars
    ·
    23K reviews

    Beginner · Specialization · 3 - 6 Months

  • U

    Universidad de Chile

    Marketing Gerencial

    Skills you'll gain: Customer Relationship Building, Strategic Marketing, Marketing, Consumer Behaviour, Marketing Management, Marketing Strategies, Target Market, Customer Insights, Business Strategy, Market Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2.3K reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    E

    Emory University

    Foundations of Marketing Analytics

    Skills you'll gain: Pivot Tables And Charts, Customer Analysis, Probability Distribution, Customer Demand Planning, Marketing Analytics, Forecasting, Descriptive Statistics, Social Media Marketing, Exploratory Data Analysis, Probability, Statistical Analysis, Target Market, Marketing Effectiveness, Social Media, Revenue Forecasting, Time Series Analysis and Forecasting, Statistics, Predictive Modeling, Microsoft Excel, Marketing

    4.3
    Rating, 4.3 out of 5 stars
    ·
    525 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    IESE Business School

    Foundations of Management

    Skills you'll gain: Value Propositions, Financial Statements, Marketing, Financial Statement Analysis, Branding, Leadership Development, Business Analytics, Marketing Strategies, Income Statement, Business Analysis, Strategic Marketing, Intercultural Competence, Financial Analysis, Accounting, Conflict Management, Financial Management, Financial Acumen, Financial Data, Leadership, Finance

    4.8
    Rating, 4.8 out of 5 stars
    ·
    5.4K reviews

    Beginner · Specialization · 3 - 6 Months

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In summary, here are 10 of our most popular marketing management courses

  • Marketing Management: S.P. Jain Institute of Management and Research
  • Introduction to Marketing: University of Pennsylvania
  • Marketing Strategy: Illinois Tech
  • Marketing Strategy: IE Business School
  • Business and Marketing Strategies: University of London
  • Marketing Fundamentals and Strategy Case Studies: EDUCBA
  • Brand Management: Strategies for a Strong Brand: Coursera Instructor Network
  • Hotel Management: Distribution, Revenue and Demand Management: ESSEC Business School
  • Digital Marketing: University of Illinois Urbana-Champaign
  • Marketing Gerencial: Universidad de Chile

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