Adding a marketing podcast to your regular media routine is one low-commitment way to expand your awareness of the current industry landscape.
![[Featured image] Two people wear over-ear headphones and record marketing podcasts on microphones.](https://d3njjcbhbojbot.cloudfront.net/api/utilities/v1/imageproxy/https://images.ctfassets.net/wp1lcwdav1p1/1DPkT7EH0eknbPY2a34P3Q/500b954f69e578b54b38a3f527efe9e4/GettyImages-1355367431__1_.jpg?w=1500&h=680&q=60&fit=fill&f=faces&fm=jpg&fl=progressive&auto=format%2Ccompress&dpr=1&w=1000)
Listen and learn as seasoned marketers discuss key marketing topics and developments in the field on their podcasts.
Marketing podcasts include those for entrepreneurs, CMOs, social media marketing, and paid advertising.
Analyzing different marketing strategies can help you find skill gaps or ways you can improve your own tactics.
You can further develop your own perspective on the way you approach marketing questions by listening to other marketers.
Learn more about marketing, social media advertising, and new digital marketing tactics with this list of 10 marketing podcasts. If you’re ready to start building in-demand social media marketing skills, try the Meta Social Media Marketing Professional Certificate to build job-ready skills in just five months.
Here are 10 marketing podcasts in a number of areas for beginners and pros:
Episode duration: 45 minutes
Frequency: Weekly
Good for: people who want to boost their social media marketing strategy with expert insight
Host Michael Stelzner is the founder of Social Media Examiner, a website that regularly posts news and how-tos about the latest social media trends. On the podcast, Stelzner interviews expert social media marketers about their successes and offers tips to optimize your marketing strategy. Dating back to 2012, the podcast has a robust library of episodes for you to dive into right away.
Stelzner also hosts a 20-minute companion show, Social Media Marketing Talk Show, offering opinions and quick insights on the latest social media marketing news.
Listen on Spotify and Apple Podcasts.
Episode duration: 15-60 minutes
Frequency: Twice weekly
Good for: Entrepreneurs looking to build their online marketing strategy
Host Amy Porterfield offers actionable tips for entrepreneurs looking to build their business online, covering topics across the digital landscape, such as email marketing, content marketing, and more. Throughout over 440 episodes dating back to 2013, Porterfield dissects her lived experiences to analyze what went well and what she would do differently next time, and interviews other marketing experts to get their insights on building an effective online marketing strategy.
Listen on Spotify and Apple Podcasts.
Episode duration: 45 minutes
Frequency: Weekly
Good for: Aspiring chief marketing officers (CMOs) and people who want to understand how marketing fits into a business’s big picture
Jim Stengel, former CMO of Procter & Gamble, hosts conversations with top marketers at major companies, such as The UPS Store, Deloitte, and Crocs. Throughout over 175 published episodes, Stengel and his guests offer a realistic picture of a CMO’s role within their company, the way CMOs approach business questions, and how their decisions impact customer experience.
Listen on Spotify and Apple Podcasts.
Episode duration: 40 minutes
Frequency: Weekly
Good for: People seeking sharp interviews with social media experts across industries
Hosts Jay Baer and Adam Brown sit down with a new guest each week to discuss the keys to their social media successes. Through over 430 episodes, they’ve talked to marketers at companies like Ford, IBM, MTV, and GoFundMe to offer a range of social media perspectives across industries and target audiences—and because they are expert marketers themselves, they have a knack for asking the right questions to deliver the insights on today’s digital landscape.
Listen on Spotify and Apple Podcasts.
Read more: What Is a Social Media Marketer? And How to Become One
Episode duration: 60+ minutes
Frequency: Dormant since August 2024, but has a back catalogue of over 500 episodes
Good for: People who want to stay current with the latest marketing literature but may not be able to read every book
Each week, host Douglas Burdett interviews authors about their latest marketing or sales book releases. During the sit-down, Burdett distills the main concepts each book explores, gets additional insights on details that stood out to him, and generally bonds with his guests, giving you just enough information to benefit from the book’s offerings without deterring you from picking up a copy, should you choose to.
Listen on Spotify and Apple Podcasts.
Episode duration: 20–30 minutes
Frequency: Weekly
Good for: People interested in new media and the intersection of marketing and technology
Each week, hosts Christopher S. Penn and John J. Wall talk about the latest marketing and technology news. They also bring in guests to discuss more specialized topics, such as how to create a virtual event or how to time content, and ask questions that can help guide your marketing strategy.
Listen on Spotify and Apple Podcasts.
Episode duration: 20–30 minutes
Frequency: Approximately weekly
Good for: Seasoned marketers looking for deeper conversations about current trends and tools
Two professional marketers, hosts Daniel Rowles and Ciaran Rogers, contextualize the latest marketing news and strategy trends with their own perspectives and expert interviews. The duo maintains a casual tone and allows their opinions to come through. Still, they’ll always return focus to their current topic of interest, whether it’s advice about content writing and audience insight tools or more subjective conversations about social media toxicity and company culture.
Listen on Spotify and Apple Podcasts.
Episode duration: 10–30 minutes
Frequency: Weekly
Good for: Market research analysts and people interested in hearing from experts in market research
Covering market research from all angles, formerly hosted by Jamin Brazil but now hosted by Dan Fleetwood, Happy Market Research interviews guests about translating insights into strategies. Through each conversation, they hone in on their guest’s unique expertise in order to highlight specific tips and takeaways for the listener.
Listen on Spotify and Apple Podcasts.
Episode duration: 15–60 minutes
Frequency: Twice weekly
Good for: People interested in paid traffic through Google AdWords, Facebook, Twitter, and other social media platforms
Hosts Lauren Petrullo and Ralph Burns explore effective paid traffic strategies for generating leads and sales. In the episodes, the co-hosts draw upon both their own experience in the space as well as that of other industry experts through frequent guest interviews. The end result is a well-rounded perspective on the latest news and trends in paid media.
Listen on Spotify and Apple Podcasts.
Episode duration: 10 minutes
Frequency: Daily
Good for: People interested in applying marketing advice that reflects the most current industry trends
Hosts Neil Patel and Eric Siu explore a variety of topics such as hiring practices, marketing and ad techniques, business strategies, branding, content creation, and more. The co-hosts draw upon their own experience as marketers and entrepreneurs to analyze industry trends and offer actionable marketing tips.
Listen on Spotify, Apple Podcasts, Stitcher, and Soundcloud
Check out The Paid Search Podcast. Each week, seasoned paid campaign specialist and host Chris Schaeffer discusses the latest developments in pay-per-click (PPC), Google AdWords, and more. Listen on Spotify and Apple Podcasts.
If you’re looking for a new career or to expand in your current one, subscribe to our Career Chat newsletter on LinkedIn to get career field exploration and to stay on top of industry trends. Then, check out these free resources for digital markers:
Watch on YouTube: Digital Marketing Explained in 5 Minutes | Beginner's Guide
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